Cyrus Audio Responds to New Market Changes
British Hi-Fi manufacturer, Cyrus Audio, has responded quickly to an ever-changing market and ways of doing business by announcing its 'in-home trial' program in the UK.
The initiative for its ONE Series of products which includes Cyrus ONE, ONE HD and ONE Cast amplifiers, and the ONE linear speaker system, enables you to follow government advice by socially distancing yourself, avoiding person-to-person contact, yet staying entertained.
A “small security deposit” is required, and via one of Cyrus' UK specialist retailers, you can try Cyrus products in the comfort of your own home for 14 days.
Cyrus Audio's MD, Simon Freethy, told StereoNET:
The relaxation a good music system can provide has never been so important. With large numbers of people being asked to work from home and/or self-isolating, we want to ensure they have the opportunity for the escapism of music, without the stress of having to directly visit a hi-fi retailer.
Simon Freethy - Cyrus Audio
The initiative, while only available in the UK currently, was designed by Cyrus Audio to “support its retailers and the added value they offer above online stores.” It removes the need to physically visit a retail store and according to reports, has already been well supported by customers.
Hats off to Cyrus Audio, and we'd love to see more distributors and retailers offering similar programs in Australia and New Zealand throughout the current epidemic.
For more information, visit Cyrus Audio.